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March 9, 2011

GMAT, GRE, LSAT and Your Brain

Starting to think about taking the GMAT, GRE or LSAT?  This is actually the time to start looking into courses, figuring out whether you want to take a class or get a private tutor, or whether doing the online/whiteboard route works for you. You can find variations that suit your timeframe, learning style, and temperament.

Test Anxiety is Normal
Taking tests is a subject that is near and dear to my heart.  I want you all to know that I was a TERRIBLE test taker. My SAT scores were so low that I was laughed out my top choice undergraduate schools. (I eventually had to transfer into Vassar from a state school).  So when I was thinking about applying to graduate school, the hold-it-all back side of my brain flipped out. Eventually, I ended up teaching that emotional bundle of neurons to shut up and let me be the test taker I thought I ought to be. And it worked: I scored in the 93rd percentile, with roughly equal math and verbal scores. Oh, and I got into HBS, Stanford Business School, Chicago, Wharton, and Darden.  Cool, huh?

I’ve been thinking about this experience because I’ve been reading an old classic of leadership training, Emotional Intelligence, by Daniel Goleman.  He describes a situation a lot of us know only too well: test anxiety. He describes, in scientific detail, an emotional hijacking.  This is where the limbic system, (the part of the brain that tells the body to breathe, pump blood, and run away from predators) disrupts the “working memory.”  So if you’ve ever been in a situation where you sit down at a computer screen in a noisy and unpleasant test center, here’s what’s probably going on.

The prefrontal cortex is the brain region responsible for working memory. But circuits from the limbic [most primitive brain part] brain to the prefrontal lobes [the rational/working memory part] mean that signals of strong emotion – anxiety, anger, and the like—can create neural static, sabotaging the ability of the prefrontal lobe to maintain working memory.

This limbic system is the hotbed of emotions. The limbic system, which includes the amygdala, if you’ve ever heard of it, is screaming to you as you look at the test questions, “Run away, it’s too scary! You will fail!”

Well, guess what. That amygdala is useful sometimes, but it tends to overreact. And that’s where the thinking, reasoning brain comes in. The prefrontal cortex tells the panic-stricken limbic system that all is not out of control.

The problem is that the cortex sometimes takes awhile to figure out that it needs calm your hysterical primitive, running from-the-burning-house brain. You are sitting in a noisy and fear-inducing test taking center. You know you should be spending no more than two minutes per question. And you are not even conscious of all this stuff going on inside your grey matter!

You Can Get Over It

The task is to teach yourself how to speed up the “thinking brain’s” work and quell those fears.  It takes lots and lots of practice, and it can be done.

I’ve got lots of suggestions, and most of them can be found in a previous article I wrote called Train Your Brain for Test Success: Mastering Test Anxiety.” But if you want to cut to the psychological chase, pick up a copy of Dr. Ben Bernstein’s Workbook for Test Success. He’s an experienced psychologist who knows how to put that amygdala back in line.

If I figured out how to do it, anyone can. I personally know a few standardized testing (GMAT and GRE) tutors whom I like, and rather than shout out here, I am happy to take your calls and make recommendations.   Take a breath and good luck!

May 18, 2010

10 Tips for Getting Into B-School — Tip 6: Stay Sane

Filed under: Recommendations — Tags: , , , , , — admin @ 4:45 pm

Of the 10 Tips in this series, this one – stay sane, is my favorite. I’ve subtitled it “Get a Life” because it’s really, really easy to fall into the habit of spending 200% of your life focusing on the application process. You see, the whole thing can make even the most grounded person a bit crazy, so staying sane needs to be a top priority. Furthermore, the process requires a lot of energy: to do it right requires supreme project management skills. It also requires other traits like diplomacy (asking your boss who doesn’t want you to leave to fill out 10 recommendations can be a bit touchy) and discipline (resisting the vortex of the GMAT Club message boards). You need to eat right, get enough sleep and stay balanced.

Get Your Life On
So, you’ve got to get a life. Sure, you’ve got your work life – don’t we all – but then there’s the rest of it. You need to do things you enjoy that have nothing to do with work or school. Like I mentioned in Tip 5, you do want to perform some service… but you also want to do something that clears out your head. I encourage you to do something as far from your regular routine as possible. For example, business school, and probably your work life is really in your head. I suggest getting out of your head by going out of doors, exercise, get back in shape, or do something that is not competitive (for some of you it may be the first time evah!). Do something really different, like take apart a motorcycle engine and try and put it back together, take up the accordion, or fencing, or horseback riding. Use your right brain to get out of your left brain – art comes to mind, but what about creating mashups, or getting lost in ikebana, parkour or rooftop gardening?

Alternatively, you just can make a list of things you like to do when not worrying about work or school. Sure, video games, shopping, going to raves, beach volleyball all count. Why not? You are going to need this handy list once you’ve got the application in and you are going through the interminable and maddening waiting phase. Otherwise, you’ll just end up on the chat boards and drive yourself even crazier.

Ikebana, Anyone?
The funny thing about doing other things is that by going outside of the norm, you actually find creative solutions to those problems you are not supposed to be thinking about. If you are stuck on an essay, leave it alone, go camping, and you may have new insights. It’s an organic process – getting outside of the routine may help reveal some things about yourself that you didn’t even know. (Who knew that you had a talent for making dugout canoes? And what does that say about you?)

Furthermore, having a life may bring more experiences to bear on your application, and may give you some insight into “what is most important to you and why.” You never know who you may meet, and what you will learn at your next beekeepers’ convention.

September 18, 2009

The Greenest MBA Programs

A number of business schools are leading the charge in teaching, research and student activities related to sustainability. These efforts fall into three broad categories: environmental sustainability, corporate social responsibility, and social enterprise. Fifteen outstanding “green” programs are profiled in the article at the following link.

Click here to read article: The Greenest Programs

August 12, 2009

MBA Podcaster Recording of MBA Panel

We were fortunate enough to have MBA Podcaster record parts of the panel that was held in San Francisco on June 30.
I was honored to moderate the panel, which had great participation by admissions officers from Harvard Business School, Stanford, UC Berkeley and Wharton.

Here's the link -- hope you enjoy listening

MBA Podcaster recording

July 15, 2009

It's All About Differentiation

Filed under: Application ideas — Tags: , , , , — admin @ 2:33 pm

Silicon Valley's career guru, Patti Wilson has published her mid-year Careerzine. I've excerpted some of it below; it's perhaps a bit on the "realistic" side, but has some good tips, such as to work on "career differentiation". This is true in job hunting, applying to graduate school, and managing your current career if you are working for someone else or self employed.

Patti writes:
It is hard to know with certainty who to believe any more, but more importantly it is even more difficult to plan and prepare for contingencies and do adequate career management. My approach is to hope for the best but prepare for the absolute worse. Be ready to hang on as if you had to tough it out for 5+ years while you look for your dream job.

Silicon Valley vs. the US Economy

The difference between Silicon Valley and the rest of the US economy, aside from a state budget run amok, is that the tech bubble bursting and the massive blood-letting of companies and jobs between 2000-2003 seems to have mitigated the damage this time around. It simply is not as bad as other regions. Companies are hiring and laying off people. Green jobs are growing here as is bio-tech/bio-pharma. I have heard that the salaries of local MBA grads of our top schools are higher this year than last. On the other hand, people are more precarious than during the tech bust as there is less to nothing to fall back on. Many have seen their 401k plans lose 40% or more in value and the home equity was already used up in refinancing to get through the last crash.

What’s Next?

Now that’s the $64 question and if the dollar devalues, it will be the $100 question. Advice I have been giving my clients is to be prepared to last it out for however long it takes. With increasing fierce competition on a global scale, you must commit your resolve and effort to “career differentiation”. Yes, I know that’s a mouthful, but personal branding is so overworked. And do you really know how to brand yourself? Or what you would look like if you were?

Being able to answer to “what makes you different?” is really how you can articulate your unique value proposition to the world. And knowing what makes you different takes reflection, effort and the long view. You have to look forward down the road to see where you are headed because recognizing your distinct path in part makes you different.

The tools are there: social sites, blogs, video, podcasts, and wikis. To not understand them, and make the most of them is to your detriment as they give you the edge to show the world how, why and in what way you are different as visibly as possible. And that in itself can determine your success.

So, spruce up your Linkedin profile, get on Facebook, Twitter and then explore the more esoteric vertical social sites to find more ways to be connected and visible to everyone.

Career Security

Yes, career security does exist in these tough times. It is in the power of the collective and the collaborative. It stands to reason that if consultants are competing for every project then they are better off collaborating on all projects. If we are all striving to be different then helping everyone be their personal best will only help you stand out too. If you can take the long view and look down the road, you can change the future.

© 2008-2012 Betsy Massar, Master Admisisons, Berkeley, CA. All Rights Reserved.